Search Engine Optimization
"97% of Fortune 100 company Web sites are difficult to be found by search engines -- and 45% don't even use meta tags, which are the most basic form of optimization" (iProspect study, September 2001)
"114.5 million or 39 percent of Americans used a search engine during January 2004, representing 76 percent of the active online U.S. population, and each spent nearly forty minutes using search engines during the month" (Nielsen//NetRatings February 2004)
In January 2006 a report published by SEMPO found that the U.S. and Canadian SEM industry has grown from $4 billion to $5.75 billion, with paid placement accounting for 83% of the total spend.
Your entire web site needs to reflect the criteria for the search engines in order to attain prominent positioning. We will analyze your meta tags and optimize your web pages to help increase your positioning with the search engines and fo course, your visibility. Optimized pages get higher ranking with the search engines. We will manually submit your site to the major search engines in addition to over 100 of the smaller search engines. We have the experience helping clients to maintain the number ONE position on selected search engines. Your business could be next!!
We analyze your web site with an eye towards search engine optimization using proven optimization methods and provide recommendations.
Manual submission to the top search engines.
Submission to Yahoo (additional charge)
Re-submission for two months
Custom Search Engine Optimization
In addition to providing all of the services listed under search submission, we will also:
Analyze your website and provide recommendations on layout and navigation.
Work with your web developer, we will devise a strategy for implementation of recommended changes to your current site.
Optimize your site for best positioning with search engines and directories by analyzing the keyword density, metatags, pictures and page titles. (When necessary, we will develop a list of keywords that are appropriate for your business).
Review your current traffic patterns, utilizing your statistical software.
Manual submission to the top search engines.
Recent research reports indicate the following information about how users tend to locate your web site:
Search engines: 81%
Link from another site: 59%
Viral marketing (word of mouth): 56%
TV: 48%
Guessed URL: 41%
Online advertising: 20%
Radio: 19%
Direct mail: 10%
* Source: Jun. 2000 Forrester Research Inc. "UK Internet User Monitor"
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